The Right Tires and Right Tire Dealer Will Keep Fleets Running Efficiently

Feb 19, 2025 | Tire Advice

Two crucial aspects of trucking fleet management are investing in quality tires and building strong relationships with tire dealers.

The true cost of tires goes well beyond the initial purchase price. While many fleet managers may be focused on keeping initial acquisition costs down, it’s essential to consider the total cost of ownership (TCO), which includes factors like maintenance, tire performance, fuel efficiency and retreadability.

Ralson commercial truck tires, backed by a 7 year/3 retread warranty, are among the best in delivering a low TCO. Manufactured in one of the world’s most advanced TBR plants, Ralson tires deliver outstanding quality at a competitive price.

Take the Ralson RTR51 trailer tire for example. Its full-depth multi-dimensional sipes counter irregular wear and rib tearing for even wear and, thus, higher mileage. In addition, corrugated cooling fins effectively dissipate heat for long casing life, while a chamfered solid shoulder counters lateral forces in high scrub applications for even shoulder wear.

The value of a trusted tire dealer partnership cannot be overstated. The best tire dealers offer personalized services and maintenance programs, which help fleets optimize tire longevity and performance. These relationships can provide the support needed to track tire health, manage tire pressure, and implement strategies to avoid unexpected replacements or costly downtime.

Fleet managers should understand that the cheapest tire upfront may not always be the best long-term investment. Factors like retreadability, durability, and rolling resistance all play a role in calculating true ROI. Cutting corners on tire quality can result in premature replacements, unplanned downtime, and additional fuel expenses. Ultimately, while cost pressures are inevitable, fleets must consider the broader financial implications of their tire choices. A well-managed tire program—supported by a knowledgeable dealer—can help ensure that investments pay off in the long-term. The alternative of buying the cheapest option available and hoping it lasts could very well lead to lost revenue due to premature wear and downtime.

Fleets that track tire performance data and work with trusted dealers can make informed decisions that reduce long-term costs. Those relationships are about more than just transactions—they’re about building a partnership that ensures a fleet’s bottom line remains strong mile after mile.